Cara Jill (Weisberg) Weiss was born in Flushing, New York, with her younger roots in Pennsylvania prior to graduating from the University of Maryland, College Park, in the spring of 1991. In her youth, she gained experience in event leadership, art design, marketing, and event management, including experience in fashion, hotels shopping mall marketing, and public relations marketing. After obtaining her Professional Certification in Event Management from The George Washington University School of Business, she co-founded Save The Date, LLC, in 1995 with her husband, Joel. Since then, the company has grown into an award-winning family-owned event planning company based in the Washington, D.C., area. Cara and her company especially serve Montgomery County, Bethesda, and Potomac. Under Cara’s leadership, the company has consistently earned local accolades, including Best of Bethesda and Best of Jewish Week honors every year from 2012 until the present day. In addition to planning exceptional events for clients, Cara was the Director and Producer for the official Best of Bethesda celebration held in April 2025 and recently added Game Designer to her resume when she sold the rights to her prototype Meet Mahjong to Think Fun/Ravensburger.

Specialty & Services
Save The Date is best known for its flexible, client-centered approach—what Cara terms “DIY With Our Help.” The company offers everything from day-of coordination to full-scale event planning, combining affordability with professional expertise. They cater to weddings, bar/bat mitzvahs, corporate events, and more, tailoring each service to match the client’s level of involvement.

Clients consistently praise Cara for her creative approach yet meticulous attention to detail and calm, organized leadership. One review applauded, “We worked with Cara to plan our son’s Bar Mitzvah… Everything was perfect… Cara and her crew handled it all!” Another noted, “Cara knows her stuff and is awesome to work with.”

Philosophy
Her philosophy is deeply rooted in partnership: Cara aims to educate clients as they plan, empowering them to create meaningful events without stress. This collaborative method ensures that clients feel in control and supported, no matter how much help they need.

Present 
After more than 30 years of building her company, Cara continues to lead with passion and purpose. Today, her focus is on strategic business growth, staff development, retention, and staying connected to the ever-evolving event industry through networking and education. She also prioritizes time with her family, including her husband of 32 years and their two adult children, both of whom work in food and beverage marketing — as well as close friends who often turn to her to bring local celebrations and community events to life.

Cara is known for treating her team like family. She takes pride in creating a supportive, comfortable environment, and is especially proud that many of her staff have been with her for over two decades, starting as junior high interns and now thriving in full-time hospitality careers. Many continue to work part-time, volunteer for her nonprofit, attend events, and join company gatherings, staying connected as part of the extended family she has created.

Summary
Cara Weiss blends decades of professional expertise with a warm, educational approach to event planning. Whether guiding clients through complex event logistics or day-of coordination, she balances heartfelt personalization with expert execution—earning trust, awards, and heartfelt praise along the way.

See more about Cara on Our Founder page.

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